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Apollo is a sales intelligence and engagement platform that helps businesses find and connect with potential customers. It offers a vast database of verified contacts, enabling sales teams to target decision-makers. Apollo automates outreach with personalized email sequences and follow-ups. Its analytics provide insights into campaign performance and prospect engagement. Apollo integrates with CRMs like Salesforce, ensuring seamless lead management. It includes AI-powered recommendations to optimize prospecting strategies. Sales teams use Apollo to streamline workflows, improve conversion rates, and scale outreach efforts. The platform�s LinkedIn integration enhances social selling capabilities.
Apollo is a sales intelligence and engagement platform used by revenue teams to prospect leads, enrich contact data, and automate outbound workflows. It helps SDRs, AEs, and marketing teams find verified emails, build sequences, and track engagement. Apollo addresses challenges around poor data quality, manual outreach, and pipeline inefficiencies. It combines a B2B contact database with engagement features like dialer, email tracking, and task automation.
Apollo streamlines prospecting, boosts outbound productivity, and enhances data accuracy. It reduces time spent on lead research and supports multi-channel engagement.
Transparency Score: Measures how easy it is to understand an app’s pricing structure. A high score means clear, predictable costs with no hidden fees, while a low score indicates complex or opaque pricing.
Flexibility Score: Evaluates how adaptable an app’s pricing is to your needs. A high score means you can scale up/down, switch plans, or adjust licenses easily, while a low score suggests rigid contracts and limited customization.
Pricing Model:
User-based monthly plans: Free, Basic, Professional, Organization.
Lead Database, Email Sequences, Dialer, Chrome Extension, Contact Enrichment, Engagement Analytics, CRM Sync, LinkedIn Integration
A B2B SaaS team uses Apollo to automate outbound campaigns and improve lead conversion rates through targeted email sequencing.
Affordable compared to peers, Accurate B2B contact data, Intuitive UI for outbound teams, Chrome extension boosts speed, Strong automation features
Data accuracy can vary by region, Email limits on lower plans, CRM sync can lag, Customer support response time varies
SOC 2, GDPR, Do Not Call List Compliance, Opt-Out Handling, Data Encryption
Apollo has been highlighted in sales enablement reviews by G2 and TrustRadius. It's used by over 10,000 companies including Deel, Canva, and ClickUp. Apollo regularly appears in GTM tech stack guides and is recommended by top sales influencers for lead generation and outbound engagement.
ZoomInfo, Salesloft, Outreach, Cognism, Lusha
No cost, no obligation—just 15 minutes to savings!
Yes, Apollo offers native integrations with Salesforce, HubSpot, and other major CRMs to sync contacts, activities, and pipeline stages.
Yes, Apollo provides verified contact data including emails, mobile numbers, and company details for millions of professionals.
Yes, Apollo offers a free plan with limited credits and basic search functionality. Paid plans include more data and features.